Why Forcing Kids To Say I’m Sorry Doesn’t Fool Anybody

Don’t force an unremorseful kid to apologize until they’re truly sorry, new research suggests.

The point of an apology—to express remorse and repair relationships—is lost because children may dislike the apologizer even more after the insincere apology than before.

The new study looks at whether children distinguish between willingly given and coerced expressions of remorse—and they do. The findings suggest that exploring ways to help your child learn to have empathy for the victim, thus ensuring a sincere apology, is more constructive than immediately coercing a reluctant “I’m sorry.”

“Make sure the child understands why the other person feels bad, and make sure the child is really ready to say ‘I’m sorry.’ Then have them apologize,” says study author Craig Smith, research investigator at the University of Michigan Center for Human Growth and Development.

“When your child is calm, help them see how the other person is feeling, and why.”

“Coercing your child to apologize is going to backfire. Other kids don’t view that apologizer as likable. The teachable element of having the child apologize has gone away and the goal of the apology prompt—to help your child express remorse, soothe someone else’s hurt feelings, and make your child more likable—is lost.”


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Smith and colleagues looked at how children ages 4-9 viewed three types of apology scenarios among peers: unprompted apologies, prompted but willingly given apologies, and coerced apologies.

They found that kids viewed willing apologies the same, whether prompted or unprompted by adults. But the coerced apologies weren’t seen as effective, especially by the 7-to-9-year-olds, Smith says.

All children viewed the transgressors as feeling worse after the apology than before, but the 7-to-9-year-old children thought the coerced apologizers’ bad feelings were rooted in self-interest (concern about punishment, for example), rather than remorse.

Children of all ages also thought the victims felt better after receiving a willing apology, but they saw the recipient of the forced apology as feeling worse than the recipients of the willing apologies.

How can parents help their young children respond with empathy after they’ve upset another person, and ultimately deliver a willing apology?

“When your child is calm, help them see how the other person is feeling, and why,” Smith says. “An apology is one way to do it, but there are lots of ways. Research shows that even preschoolers value it when a wrongdoer makes amends with action. Sometimes this is more powerful than words.”

The study appears in Merrill-Palmer Quarterly.

Source: University of Michigan

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